Mobile Gaming Spending Passes $34 Billion In First Half Of 2018

Mobile Gaming Spending Passes $34 Billion In First Half Of 2018

As reported by Sensor Tower, the combined spending from the App Store and Google Play has totaled around $34.4 Billion so far in 2018, which is around 27% higher than this time last year.

By TopherH - Jul 17, 2018 02:07 PM EST
Filed Under: Other
Source: SensorTower

Sensor Tower, a website dedicated to studying the mobile app market, reported that consumers have spent $34.4 Billion on mobile apps, with a majority spent on games, through the first half of 2018, which is roughly 27.8% compared to last year at this time.  

Apple's iOS App Store equates up to $22.6 Billion, while the remaining $11.8 Billion left to Google's Google Play, with the difference being the laters lack of presence in China.  Of the revenue increase, a huge chunk of it can be applied to gaming apps, which increased by approximately 19% from the first half of 2017, from $22.4 Billion, to $26.6 Billion.  The top 3 grossing games of 2018 so far were Honor of Kings from Tencent, Monster Strike from Mixiand Fate/Grand Order from Sony.  



Game downloads also went up a bit, totaling over 19.5 Billion downloads between the two mobile developer rivals, with the top 3 downloaded games being PUBG Mobile from Tencent, Helix Jump from Voodoo, and Subway Surfers from Killoo.  

You can find their full report on their blog here.
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